Build a mindset for using AI in Marketing- Part 1: Introduction

Artificial intelligence, or AI, is a topic that is frequently discussed nowadays. It can be used in a variety of fields and jobs. This blog offers some advice on how marketers can start small today and watch their marketing efforts have exponential scale and impact.

The goal of this blog is to help marketers develop an understanding of the possibilities of AI in marketing so that they may scale up their efforts.

For example, a content marketing plan would typically call for 10–12 blogs every quarter (or more depending on budget and resources), but by leveraging AI tools for content writing, the plan may expand by 10–100 times. Being aware of such possibilities can alter our perspective and consequently build scale in marketing planning.

Here are a few tips on how you could start building a mindset for AI in marketing:

1. Determine the areas where you lack resources.
2. Test AI software available for marketing
3. Interact with your teams
4. Take an online course

Next Part – https://blogaboutmarketing.com/build-a-mindset-for-using-ai-in-marketing-part-2/